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Trends in Content Marketing Today

Search optimization and online marketing strategies are crucial to anyone selling products online. Content Ping keeps you informed of recent news and trends in content merchandising and e-commerce.

Create Effective CTAs by Mapping Content to the Sales Cycle

Let's say you have stellar content for your product pages, customer service section, and blog. You even have educational and interactive content that might rival the lure of Draw Something if your consumers stop doodling long enough to find it. You still need to get people to that content with good navigation and strong calls to... read more »

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Content Ping Series

Design for Mobile Commerce

Investigates the pros and cons of responsive and other design options


Content Syndication

Syndication benefits and challenges


User Generated Content

User reviews and their place in merchandising


Stick, Drive, Convert

Understanding the basics of e-commerce content


The Art & Science of the Enhanced A+ Page

Examines effective product pages and tips for creating them