News & Blogs
Trends in Content Marketing Today
Search optimization and online marketing strategies are crucial to anyone selling products online. Content Ping keeps you informed of recent news and trends in content merchandising and e-commerce.
CPG an Increasingly Popular E-Commerce Category
Shoppers are turning to the web to make all kinds of purchases, including grocery and drugstore items, according to the latest comScore report. For only the second time on record, retail e-commerce reached $50 billion in the first quarter of 2013. That's a 13 percent increase from the same period last year. Online shopping now accounts... read more »
Content Merchandising Roundup #47
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Happy reading. This week we posted three clips from the recent content26 webinar, "How to Create Successful Multichannel Product Pages." Blog editor Trinity Hartman talks about comparison... read more »
Converting Lookers into Buyers and Mobile into Money
Conversion rate, or the ratio of desired results versus page visits, is one of the most important ideas in online marketing and merchandising. MoreBusiness.com offers a helpful breakdown of tips for boosting your conversion rate, mostly centered on concision and precision of content, as well as quality images and style techniques.... read more »
