Using Social Commerce to Sell Products Online
While Facebook is still the go-to site for hundreds of millions of folks sharing their lives and following the likes of Justin Bieber, it's also emerging as a contender to Amazon and other online retailers. Content Ping keeps readers informed about the rise of social commerce and discusses what the changing e-commerce landscape means for content merchandising and companies that sell products online.
Jay Dunn calls Facebook an ecosystem--it has certainly progressed beyond the point of website or social media channel. It has infiltrated other websites with its Like button and drawn sensible businesses into a money-making courtship. In turn, companies have flocked to Facebook with multiple branding attempts under the wing of the... read more »