An Introduction to Content Syndication

If you're a regular reader of Content Ping, you know the value of creating concise, compelling, and accurate product information. Content26 has produced well over 1 million product descriptions for nearly 600 manufacturers, and if we know nothing else from our experience, we know this: good content sells! But content isn't always enough. If you have multiple channels that sell your products, you also need to get the word out by distributing that...read more >>

CNET Content Solutions Overview

When CBS purchased CNET in 2008, the website had already established itself as a well-known brand for technology news and reviews. CNET Content Solutions (then known as CNET Channel) was part of the $1.8 billion deal. Syndication forms only a small part of CNET Content Solutions (CCS) and the company is relatively new to the syndication landscape. While CCS offers sales automation and after-market merchandising, most of the division's resources are...read more >>

CNET’s Eli Marcus: “A Holistic Approach to Content”

Syndication forms only a small part of the services offered by CNET Content Solutions (CCS). While most of the division's resources are focused on its product database, the company does offer ContentCast, a syndication service that delivers manufacturers' branded content to retailer and partner websites. For more about CNET Content Solutions, check out our overview. Content Ping recently caught up with Eli Marcus, Senior Director of Products for...read more >>