Content Merchandising Roundup #72
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Design for Mobile Commerce: Recap The most recent installment of our Design for Mobile Commerce series explains why every web retail plan should prioritize consistency and user experience. Online Price Discrimination: A Surprising Reality in E-Commerce Retailers such as Dell and Staples offer...read more >>
Content Merchandising Roundup #71
Below is a summary of the week's most interesting content merchandising-related posts from around the Web. Enjoy. Walmart.com Has a New Look Walmart's start page places its search function front and center and also integrates social trends. Most Shoppers Say They've Abandoned Hard to Shop Sites A recent survey showed that 65 percent of shoppers said they'll abandon an e-commerce site if it doesn't quickly display the products they're searching for. Internet...read more >>
Content Merchandising Roundup #66
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Brian Casel: Content First, Layout Second The web designer talks with Content Ping about responsive design and why content needs to be first priority in web design. Letting Chunks Launch Your Products Content26 co-founder Mark White explains how companies can make product pages more versatile by...read more >>
Content Merchandising Roundup #64
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Building the Future of Content One Chunk at a Time Mark White, co-founder of content26, uses the book Content Everywhere as a springboard for discussing how to efficiently produce multichannel content. RIP Smartphone? Big Data may want you to believe tablets are displacing smartphones in e-commerce,...read more >>
Will Google Create New Opportunities for Retailers?
Rumors have begun circulating that Google will begin taking orders for retail chains. The chains will then fulfill the online orders from their brick-and-mortar stores, in some cases offering same-day delivery. Internet Retailer's Don Davis calls this an "anti-Amazon strategy." "Stores know they are losing sales to Amazon, and fear they will lose even more now that most consumers enter stores with access to Amazon.com and other online retail sites...read more >>
Can Google Unseat Amazon in E-Commerce?
Retail companies and Google have started working in concert to supplant Amazon's hold on consumers. Inkling, an e-book startup, has tackled the Kindle business by creating layout specifically for mobile devices--and for good SEO results. Inkling divides books into cards, small pieces of book chapters, and gives each card its own URL. Inkling's founder believes this design will help Inkling show up first in search results, giving consumers an appealing...read more >>
Content Merchandising Roundup #60
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Apply Online to Become a Content26 Writer Writing is the heart of our work, which is why we recently launched an online resource for writers interested in freelancing for us. Get Ready for OfficeDepotMax Office Depot has announced it will buy OfficeMax for $1.17 billion. Google May Set Up Shop...read more >>
Content Merchandising Roundup #58
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Matt Kumin: Using Content to Connect with Customers Matt Kumin, CEO of PublishThis, talks about how smart companies are using content to forge deep, long-lasting relationships with their customers. Rakuten Rolls Out a New Name and New Seller Fees Rakuten.com Shopping (formerly Buy.com) has begun...read more >>
Content Merchandising Roundup #53
Below is a summary of the week's most interesting content merchandising-related posts from blogs and news sites. Enjoy. Shopzilla Gets a Homepage Makeover The comparison shopping site's redesigned homepage puts search front and center. Buy.com Gets Into Video Production BuyTV Services has begun producing promotional videos for merchants. 10 Compelling Product Video Examples A survey of the very different ways in which several major retail sites...read more >>
Content Merchandising Roundup #49
Below is a summary of the week's most interesting content merchandising-related posts from blogs and news sites. Happy reading. No More Stupid Scam Ads Say good riddance to spammy banner ads? Ad firms such as OneSpot have realized that it's easier to attract customers with great content. Oops! Best Buy and Target Stumble with Amazon Price Match Target and Best Buy, who are attempting to compete with Amazon on pricing, should focus on the strengths...read more >>