Do Shoppers Want Same-Day Delivery?

A recent article in the New York Times talks about e-tailers' push to offer same-day shipping. The article points out that the service is often a logistical nightmare as well as a money-losing proposition. Yet companies feel compelled to offer the service to compete with Amazon, which offers it for a limited number of items in some of its larger markets. Yet there's some question whether online shoppers really even want to get items the same day...read more >>

Amazon Tests Urban Pick-Up Lockers

In the midst of increasing competition between Google and Amazon to deliver goods inexpensively and efficiently, Internet Retailer reports that Amazon continues to test its pick-up lockers in New York, Seattle, and London. According to sources including GeekWire, these lockers are not new territory in Amazon's push to efficiently deliver goods to consumers, and have been installed in their locations since early September, attracting curious customer...read more >>

Internet and Mortar, Great Product Copywriting

The fact that Walmart competes with nearly everyone in retail, with stores appearing aggressively in a range of urban, suburban, and rural environments in 27 countries, is accepted without question. Currently, however, the multinational corporation is setting its sights on increasing its e-commerce presence. This raises a lot of questions in regard to Walmart's intentions and strategy, and perhaps most pressing among those questions is: What will...read more >>

‘Tis the Season

I'm quite sure Halloween has evolved to become an official observance and celebration of the coming of the retail-crazed holiday season. Every year at this time, thousands of rosy-cheeked retailers and shoppers sit in the mellow glow of their computer monitors, jacked up on chocolate, caramel, and nougat, reading article upon article about the impending nationwide shopping spree. Like a puppy on his first car ride, we are elated at the possibilities,...read more >>

Lowe’s and Sears Look to Upgrade Services

Lowe's Offers New Service Hardware Giant Lowe's is offering its customers what seems to be a smart new online service. Set to launch this week, "MyLowe's" will offer a personalized online account that will let users make their own home profiles, create dedicated project folders, and track and store all purchases and activity. The goal is to distinguish Lowe's from its competitors and generate loyalty. Also notable--the service will be available on...read more >>

Mobile B2B; Shipping Affects Holiday Shopping

For weeks now, we at Content Ping have been singing the virtues of optimizing your online merchandising content for mobile access. Until now, the focus has been on business-to-consumer benefits, but a new finding from TriComB2B and the University of Dayton indicate that online research  of products is become prevalent among B2B buyers as well. According to the studies, "more than half (59%) of B2B purchase decision-makers and influencers had used...read more >>