Content Merchandising Roundup #72
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Enjoy. Design for Mobile Commerce: Recap The most recent installment of our Design for Mobile Commerce series explains why every web retail plan should prioritize consistency and user experience. Online Price Discrimination: A Surprising Reality in E-Commerce Retailers such as Dell and Staples offer...read more >>
Content Merchandising Roundup #71
Below is a summary of the week's most interesting content merchandising-related posts from around the Web. Enjoy. Walmart.com Has a New Look Walmart's start page places its search function front and center and also integrates social trends. Most Shoppers Say They've Abandoned Hard to Shop Sites A recent survey showed that 65 percent of shoppers said they'll abandon an e-commerce site if it doesn't quickly display the products they're searching for. Internet...read more >>
Content Merchandising Roundup #70
Below is a summary of the week's most interesting content merchandising-related posts from around the Web. Enjoy. Who's No. 1? When it comes to online sales growth, Urban Outfitters has the best 10-year compound annual growth rate (65 percent a year, according to Internet Retailer). The biggest takeaway from the article: "Today the Top 500 retailers growing the fastest are the merchants that are flexible and willing to embrace change, especially...read more >>
Walmart Continues to Pursue E-Commerce Success
The retail chain Walmart continues to look for ways to increase its revenues from e-commerce. The company recently announced that it will install lockers in stores that customers can use to pick up online orders. Amazon and Google have recently launched their own locker test initiatives as well. Walmart.com also debuted a new homepage that makes it easy to shop online, research products, and track down store information. Additionally, the retailer...read more >>
New Content26 Service Accelerates Product Launches
We're excited to announce that we can now take care of all your New Item Setup needs. We decided to offer this service after seeing the problems our clients were having with this basic, yet crucial, aspect of content merchandising. New Item Setup refers to the spreadsheets each vendor is required to fill out prior to listing new products on retail sites such as Amazon, Walmart, and Home Depot. That's right, we'll take on those big ugly spreadsheets...read more >>
Walmart’s Focus on E-Commerce Is Paying Off
Walmart is pleased with the results of its decision to focus on increasing its e-commerce operations, according to the company's e-commerce operations CEO. "The investments we've made so far in our e-commerce business are delivering," Neil Ashe, who heads the retailer's e-commerce operations, said during a conference call to discuss annual earnings. "Revenue growth is accelerating and ahead of our plans." The company has updated its product search...read more >>
Big Retailers Confident They Can Compete with Amazon
There's been a lot of talk this week about Amazon CEO Jeff Bezos receiving an award from the National Retail Federation (NRF). As many news sources have pointed out, the NRF includes many members who are struggling to compete with Amazon. Competitors like Walmart claim to be undaunted by Bezos's promise to keep being a "pioneer" in the online retail space. "Amazon is a great competitor, but we’re all great competitors," Bill Simon, CEO of Walmart...read more >>
Will Walmart’s Digital Reinvention Succeed?
Walmart has launched a social gifting service, revamped the search results on its site, and closely linked its online and brick-and-mortar stores. Fast Company took an in-depth look at Walmart's embrace of social and mobile commerce and asks whether all of these changes will be enough to allow the retail giant to compete with Amazon and other e-tailers. Walmart CEO Mike Duke certainly thinks so. "We are uniquely positioned to give customers anytime,...read more >>
Content Merchandising Roundup #48
Below is a summary of the week's most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Happy reading. The Remington Product Page: Something for Everyone For your product pages to be effective, they need to cater to online shoppers' different learning styles. How to Create Successful Multichannel Product Pages This week we posted two clips from the recent content26 webinar on multichannel...read more >>
The Ultimate Guide to Walmart Product Pages [webinar clip]
Today we're bringing you the final video excerpt from our recent content26 webinar "How to Create Successful Multichannel Product Pages." The content syndicator WebCollage offers an excellent resource for companies that want to distribute their content to a large number of online retailers. WebCollage's content publisher tool allows users to assemble product pages and then send that content to over 200 top online retailers, including Walmart. In...read more >>
