Video, Marketing Persona, and Another Meaning of “Facebook Sharing”

Whether You Recommend with Facebook, Twitter, or Google+, There May Be Some Secret Sharing Going On "Make no misunderstanding, when you use a service and there is no subscription fee, you aren’t the customer, you are the product being sold to advertisers." That line is from Michael Gray's recent Wolfhowl post, "Facebook and Google+ Competing for Your Attention." He's got a point. "[W]hat we really need to understand is that this is a war for consumer...read more >>

Love Letters, Likes, and E-commerce Attraction

Like a discerning bachelorette, Google values utmost class and trustworthiness when deciding your site's standing in the vitally important search engine results page. Way back in 2008, Michael Graywolf of Wolf-Howl.com was already stressing the trust-generating quality of strong, relevant content. Throughout the past couple of years, particularly with the recent Panda update, Google has become increasingly zealous in its standards, thus furthering...read more >>